Email remains the most effective channel for professional influencer outreach, with response rates 3-5x higher than social media DMs. However, generic mass emails get ignored. The key to successful email campaigns is personalization at scale, making each influencer feel like you've specifically chosen them for a reason.
This guide walks you through setting up your first campaign from scratch.
Create personalized outreach campaigns that get results:
Choose email template: Select from proven templates or create custom ones
AI personalization: Our AI crafts unique opening lines based on:
Influencer's recent content
Audience demographics
Previous brand collaborations
Content style and preferences
Define collaboration terms:
Campaign Details:
Deliverables (how much content do you need)
Timeline (when do you want the influencer to deliver your content)
Compensation & Performance-based bonus
Usage rights (How would you like to use the content)
Provide brand assets (product images, brand guidelines, and campaign briefs)
Preview and send: Review personalized emails before sending
🤖 AI Assistant: Our AI analyzes each influencer's response patterns and preferences to optimize email content, increasing reply rates by up to 40%.